Creating artwork on your own or having an eye for real artwork that can be sold and admired by art lovers is an art in itself. No matter whether you are an artist or an art collector, you will often think of getting an artwork printed to ensure that many people can admire and appreciate it.
Though the idea of printing the artwork is a good one if you are an artist or you have your business of selling artwork, you should know that the process of getting true art printed is slightly different than getting business cards printed. A slight mistake on a business card may not cost anything but a mistake on a piece of art can cost a lot.
If you have decided to go for printing in Vancouver BC, you should learn about common mistakes on print ready artwork mentioned below. We have also mentioned some simple strategies you can adopt to avoid such mistakes.
Ø Forgetting the CMYK Color Mode
When hoping to print artwork, you should make sure that the images are printed in CMYK color mode. Many people make the mistake of printing images, especially camera files or images they have downloaded in RGB mode. People think that they will check the images later but often forget to do that. This can cost a lot because though the printing company will print the images but the converted colors may look different in print as compared to how they looked on the screen. To avoid this common mistake, you must ensure that the artwork and all the images used are in CMYK color mode before giving the print order.
Ø Incorrect Resolution of Images
The ideal resolution of artwork images that need to be printed should be 300 dpi (dots per inch). If the images are low resolution, they might look fine on the screen, but again the quality of your artwork will be compromised when the image is printed. The low quality of resolution might mean that the artwork has blurred or pixelated images that might embarrass you. A simple solution to this problem is to check the resolution before sending the artwork for print.
Ø Lack of Crop Marks or Bleed
Bleed is usually the corner of an image that is cut off when a page is trimmed to fit the ideal size. Usually, the bleed is 3mm. Similarly crop marks show where a page needs to be trimmed during printing. Presence of both these is essential to ensure that the printed version is perfect. If you forget either, the image on the artwork might have bad edges. This mistake can be avoided by marking the bleed and crop marks precisely before printing begins.
Ø No Safe Area
Lack of a safe area in the artwork is another mistake that needs to be avoided. If the artwork is not bleeding off the page, you must ensure that there is a safe area between graphics or text and the trimmed edge. You should decide the size of this area on the basis of the size of your artwork and the binding method selected by you. Avoid this mistake by marking the safe area and checking print specifications before sending the artwork for print.
Ø Fonts Not Outlined or Embedded
Many people make the mistake of not embedding or outlining the fonts. This mistake can lead to an incorrect appearance of the text. To avoid this mistake, all you need to do is use any leading design software and embed or outline the fonts in such a way that they turn into graphics. It will ensure that the fonts don’t look different when the job is printed.
Now that you have learned common mistakes on print ready artwork and you are sure you’ll avoid them, make sure that you learn how to pack framed art to ensure that it’s not ruined in transit.